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Episode #147 | Applying the S.P.E.E.C.H acronym to Your Business

http://media.blubrry.com/allupinyourladybusiness/p/content.blubrry.com/allupinyourladybusiness/Using_Speech_in_Business_in_General.mp3

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Topics Discussed

  • Expanding on using the SPEECH acronym across other parts of your business
  • Not everyone wants to be a “speaker”
    • You can speak locally and start small
    • You don’t have to travel to speech
  • S – Storytelling
    • You have a story – we all have a story for each pivot in life
    • Sometimes the little stories are just as powerful
  • P – Personality
    • Insert Your Personality
      • Kimrah (example) and her branding
  • E – Emotion
    • Connection and allowing your tribe in
    • Think about the emotions that your clients and customers are feeling
  • E – Entertainment
    • Keeping interest in your business piqued
    • Edu-tainment : Learning while you are entertained
    • Figure out where you fit in
  • C – Connect/Connection
    • Have empathy and two-way connection
    • Understanding of your client
  • H – How
    • Teach / Sell the How
    • Give away good content that establishes your expertise

 

90’s SPEECH Playlist: Spotify / YouTube

 

 

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03.22.17 Add a Comment

« Episode #146 | Chantelle Adams
Episode #148 | Jessica Stansberry on Course Creation »

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